Get Instant Results
By using social media tools and techniques, you can see results right in front of your own eyes. There are no hidden actions or repercussions to these processes. If you post a message on Facebook or Twitter, you will see people respond to it instantly. This could be both positive and negative, but how you convert it to your benefit depends on your approach. Traditional media however requires time and it is not very clear how the results are measured.
Social media platforms are easily accessible, especially to those with internet facility. Today, with most people using Smartphones it has become easy to be in touch with other members in their group, or to keep up on updates. Traditional media is limited in terms of access, and it has limited reach only.
Direct interaction with Customer/Clients
Via social media tools, brands and individuals can interact with their clients or customers directly. There is no intermediary but the internet and the platform involved in this process. Therefore, it is easier to keep in touch with the customer, work on the relationship and build the brand. For Traditional media, there is very little or no interaction with customers, except for subscriptions!
Therefore it would be wise to work towards reaching out to more than a handful by adopting the new age social media marketing and keep the traditional media on the back burner. Go for it, you have nothing to lose and everything to gain!
Online CRM Solutions for Business
Online CRM solutions are becoming the most popular deployment option for businesses and organisations of all types and sizes . One of the fastest growing online CRM solution is SunCRM which comproses all the functionality that a modern CRM solution should provide. SunCRM has over 4,000 online users and integrates with Google Apps and Internet Telephone (VOIP)